Simon Mainwaring is a respected author, influential blogger and international speaker, and is considered one of the world’s foremost experts on branding and social media. He offers corporate executives, top brands and nonprofit leaders critical insights into how to capitalize on social media to build brand communities, profits and positive impact. He is the founder and CEO of We First, a strategic consultancy that accelerates growth and impact for purpose-driven brands by putting 'We' first. He specializes in brand strategy, culture building and impact storytelling for startups, high growth companies and Fortune 500 corporations. His national podcast is LeadWithWe.com on Spotify, Google and Apple. His book, We First: How brands and consumers use social media to build a better world is a New York Times, Wall Street Journal and Amazon bestseller, and strategy+business named it the Best Business Marketing Book of the Year. Mainwaring delivers keynotes, training and workshops that help brands define, integrate and activate their purpose to drive growth and scale impact.